Having a good backup in place is mandatory to anyone who cannot afford to lose data. For Businesses this could mean company data – invoices, customer information, product sheets and sales. Many Businesses have ceased to exist due to data loss where a simple backup regime would have saved them. Perhaps they had a backup in place but nobody was checking it was working? Maybe an archaic form of backup is being used – yes it may keep files safe but restoring them could take days…or weeks. Downtime costs money!
For home users it could be the precious memories saved as irreplaceable photographs on your laptop or computer. Perhaps an important dissertation due in a few weeks. It makes sense to protect these in the form of something simple, yet affordable. After all – how many times do you forget to copy those new files onto a USB stick (or stuck it in the wash!).